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50 Years. 50 New Monthly Donors for Animals.

by | Jul 31, 2026

Photojournalist Jo-Anne McArthur cuddles with rescued fox Elwira at Jelonki Wildlife Rehabilitation Centre. Poland, 2024.

Andrew Skowron / We Animals

As our founder, Jo-Anne McArthur, celebrates her 50th birthday, you can help ensure the photojournalism she helped shape continues to inspire change for animals around the world.

For decades, Jo has documented the lives of animals hidden from public view. The work she started has grown into a critical resource for those working to create a better world for animals. Monthly donors (We Animals Allies) stabilize and sustain our organization, and make this work possible year-round.

Why Give?

Because most animals live and die in terrible conditions outside of public view, and We Animals exists to change that.

“I want to know the truth behind our food systems. We Animals’ images help me understand a reality that’s often hidden so I can make better choices on a personal level.”

We document their lives through animal photojournalism and share those images with advocates, educators, journalists, and organizations working for change.

This is how your monthly gift keeps this work going: 

  • field assignments, including partnerships and subsidized assignments with campaigning NGOs
  • editing, captioning, archiving, and distribution
  • education for up-and-coming photographers, and support for established photojournalists
  • ethical animal storytelling through editorials, exhibits, books, and short films
  • free visual resources for the movement
The interior of the transport truck is reflected in this cow’s eye. Canada, 2018. Louise Jorgensen / HIDDEN / We Animals

The interior of the transport truck is reflected in this cow’s eye. Canada, 2018.

Louise Jorgensen / HIDDEN / We Animals

“I don’t want to use a generic stock photo or an AI image; I want authenticity. I support We Animals each month because their work makes mine stronger.”

Why Monthly?

Monthly giving matters because it gives We Animals:

  • predictable revenue
  • more confidence to plan assignments
  • steadier support for the stock site
  • flexibility to respond to urgent or underreported stories
  • a stronger base outside restricted grants
  • a community of people invested in the long-term work

Every gift matters. But monthly giving is one of the most powerful ways to support We Animals because it provides reliable funding we can count on year-round.

“Working in the movement, I give monthly because I know it’s one of the best ways to provide predictable support for nonprofits. I know how important that is.”
Sheep David and Piopito the rooster are two of the first individuals rescued by the farm animal sanctuary Santuario Igualdad in Chile. Here they rest with each other after arriving at the sanctuary. Santuario Igualdad, El Monte, Santiago, Chile, 2014. Gabriela Penela / We Animals

Sheep David and Piopito the rooster rest with each other after arriving at the farm animal sanctuary Santuario Igualdad. Chile, 2014.

Gabriela Penela / We Animals

A red-feathered native chicken being weighed at a slaughterhouse. Taipei, Taiwan, 2019. Jo-Anne McArthur / EAST / We Animals

A red-feathered native chicken being weighed at a slaughterhouse. Taipei, Taiwan, 2019.

Jo-Anne McArthur / EAST / We Animals

Share a message: When you donate, you can include a special message for Jo in her birthday card!

Your monthly gift helps move animal stories from hidden systems into public view and into the hands of people working for change.